New VEZEL
Honda
Brand Film & TVAD - Direction
In this video work, 13 people of various nationalities, ages, and backgrounds freely drive the VEZEL as they wish and enjoy driving it. The film focuses not on the cars themselves, but “on the lifestyles they lead with them” and “on diversity,” incorporating videos shot by the performers themselves during the filming and adding visual playfulness by changing the camera. The original song “Kirari” was written by musician Kaze Fujii, and together with the song, the brand film is full of fresh air and a sense of speed.
Director: Kyotaro Hayashi (DRAWING AND MANUAL)
Assistant Director: Yuka Yamaguchi (DRAWING AND MANUAL)