
Image Films “smart”
Mercedes-Benz
Brand film - Direction / Planning / Animation / Produce
Brand film for smart, a microcompact car brand jointly established in 1994 by Swiss watchmaker swatch and Benz. In "smart," time-lapse, stop-motion, and collage images run rhythmically through the film. In "night orange," primitive elements move graphically and dynamically. Three works, "BRABUS," in which the beauty of car design shapes emerge from shadows and graphics. For each work, the artist created original music with a variety of musicians.
"smart"
Creative Director : Seiichi Hishikawa
Director : Ryosei Suzuki
Collage Animation : Takaharu Shimizu
Music : color of clouds
Music Co-Ordinator : Tokuro Oka
Producer : Keiko Iino
Client : Mercedes-Benz Japan
“smart / night orange”
Creative Director : Seiichi Hishikawa
Director : Ryosei Suzuki
Motion Design : Takaharu Shimizu
Sound Design : Yusuke Kobayashi
Producer : Keiko Iino
Client : Mercedes-Benz Japan
“smart / BRABUS”
Creative Director : Seiichi Hishikawa
Director : Ryosei Suzuki
Motion Design : Takaharu Shimizu
Producer : Keiko Iino
Sound Design : Tatsuya Tyme Yamada
Client : Mercedes-Benz Japan